Quick links on action bar to corresponding brand app

It would be awesome to have a quick link/URL scheme to jump over to a manufacturer’s app for any devices which have one. For example, without the option to choose a pandora playlist within the media guide, it would be quick and painless to jump over to the Sonos app to pick music. Or ATV remote app for quick voice control. I presume the back link would present automatically to bring us back to SC

A better title would probably be quick links on activity remotes to corresponding brand apps.